Online Marketing

Google Slashes Incentives for Retailers to Create Comparison Shopping Services by @MattGSouthern

Google has drastically reduced incentives for retailers to create what some allege are “fake” price comparison sites. Sky News reported… Read More

November 19, 2018

Instagram to Remove Fake Followers, Comments, and Likes Generated by Third-Party Apps by @MattGSouthern

Instagram is taking steps to limit inauthentic activity on its network. The company has announced it will be removing fake… Read More

November 19, 2018

Google Explains What to Do if You’ve Acquired a Domain With Bad History by @MattGSouthern

Google’s John Mueller has provided some guidance on what site owners should do if they’ve acquired a domain with bad… Read More

November 19, 2018

3 Proven Tactics to Help You Build More Awesome Links Efficiently by @brentcsutoras

Links remain one of the most important Google ranking factors. Earlier this year, Ahrefs studied almost 1 billion webpages and found a… Read More

November 19, 2018

Google to Let Users Leave Comments on Search Results by @MattGSouthern

Google is preparing to roll out a new feature that will allow users to leave comments on search results. This… Read More

November 17, 2018

Facebook is Changing Chatbot Permissions for Subscription Messaging, Effective December 31st by @MattGSouthern

Facebook is making changes to subscription messaging permissions that will affect chatbots. Permission to send subscription messages will have to… Read More

November 17, 2018

Google’s New ‘Target Impression Share’ Helps Ads Show Up More Often by @MattGSouthern

Google Ads has rolled out a new smart bidding strategy called Target Impression Share, which automatically sets bids according to… Read More

November 17, 2018

Instagram Rolls Out More Ways for Businesses to Sell Products by @MattGSouthern

Instagram has expanded its shopping features with the ability to tag video posts with links to products. In addition, Instagram… Read More

November 17, 2018

Google Search Console Adds Event Listings to Performance Reports by @MattGSouthern

Site owners can now track the performance of their event listings in Google Search Console reports. This has been made… Read More

November 16, 2018

Bing Introduces Phone Comparisons and Product Insights in Search Results by @MattGSouthern

Bing has introduced a series of new features designed to assist users with shopping searches. Some of the new features… Read More

November 16, 2018