Recently, our firm took over the digital marketing efforts for a small company. Their previous…
Tag: Marketing Analytics
5 Useful SEO Insights You Can Learn from Google Analytics by @natalieannhoben
You can gain a tremendous amount of SEO and marketing insights from Google Analytics. These…
5 Useful & Easy Google Ads Metrics You Should Monitor by @adamproehl
There are some indisputable truths on PPC measurements that any practitioner can relate to: There…
90% of Top Content Marketers Aim to be Useful, Not Promotional [STUDY] by @MattGSouthern
A new study shows 90% of top-performing B2B content marketers put their audience’s needs ahead…
How to Analyze Audience Performance with Google Analytics
Audiences play an integral role in most paid media strategies. The ability to create targeted…
SEO Competitive Analysis: The Definitive Guide by @ab80
Competition is a healthy part of every industry. It: Prevents complacency. Encourages innovation. Forces you…
Why Optimizing for Quality Score Still Matters & How to Do It by @christijolson
If you use PPC as part of your digital marketing efforts, you’re probably familiar with…